BINGXUE: From Local Tea Brand to Global Franchise Powerhouse

Through nine years of continuous innovation and dedication, the Bingxue franchise expansion has transformed the brand from a local tea beverage startup into a nationally recognized chain. Today, Bingxue proudly operates over 3,000 stores across 31 provinces and cities in China.

Now, BINGXUE is expanding globally—having entered the Southeast Asian market and gaining growing interest from international franchise inquiries. Its premium yet affordable offerings and unique brand image have made it a rising star in the global new tea beverage industry.

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Commitment to Quality Fuels Bingxue Franchise Expansion

BINGXUE’s rapid development is the result of a strong commitment to product quality and deep understanding of its customers. Every store follows strict operational standards to ensure high-level service and product consistency.

With a centralized quality control system, BINGXUE ensures every drink served meets the brand’s high expectations—no matter where it’s sold.

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Strong Franchise Support System Behind Bingxue’s Growth

BINGXUE places franchisees at the heart of its business. The brand offers:

• Attractive franchise terms with competitive investment packages
• Independent R&D team for constant new product development
• Complete supply chain system ensuring stable, quality inventory
• Comprehensive training—including operations, management, and staff onboarding
• Store support, from location scouting to interior design and launch planning
• Marketing and operational guidance for long-term growth

All of this allows franchise partners to start strong and grow sustainably.

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Bingxue Franchise Opportunities Offer High Returns

Franchisees benefit from BINGXUE’s proven model and high daily sales. During holidays and events, many locations report daily revenues of over ¥10,000, thanks to consistent customer demand and strong brand loyalty.

With more than 3,000 outlets, BINGXUE’s success is a testament to the strength of its franchise system and its ability to deliver strong returns on investment.

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Ready for Global Expansion

After nearly a decade of success, BINGXUE is ready to take the next leap internationally. Its:

• Strong global brand image
• Experience in managing 3,000+ stores
• Dedication to product innovation
• Franchise-first approach

…make it a top choice for entrepreneurs looking to enter the modern tea and dessert industry.

Whether you’re in Southeast Asia or beyond, BINGXUE offers a unique opportunity to join a trusted brand with a global vision.